Sports Management Certificate courses are designed to help students become specialists in the various areas of sports management. The following Sports Management Certificates, along with the required course for each certificate area, are available:
CEM 551 Sports Public Relations
A study of the nature, content and application of public relations in sport programs as related to educational institutions, organizations and associations.
CEM 586 Sports Law and Risk Management
Introduces students to the fundamental tenets of the law and familiarizes them with the legal structure and accompanying terminology.
CEM 544 Sports Marketing
A study of sport marketing principles and the elements of the marketing mix. Selected topics include advertising, promotions, pricing, sponsorships, licensing, and market segmentation.