Academy Offering Online Sports Marketing Course to Students in Barcelona in April
The United States Sports Academy is teaming up with GBSB Global Business School to provide an online, instructor facilitated sports marketing course to students at the Barcelona-based institution. The post-secondary, non-degree sports marketing course will launch in April and will be taught by the Academy’s Director of Doctoral Studies Dr. Fred Cromartie. The course covers sport marketing principles and the elements of the marketing mix. Topics include advertising, promotions, pricing, sponsorships, and market segmentation. The Academy in 2020 agreed to work with GBSB Global Business School to teach its world renowned post-secondary, non-degree sport education programs to students there utilizing computer mediated technology. The Academy is an acknowledged leader in the field having first placed its courses completely online more than 25 years ago. GBSB Global Business School is a [...]