United Arab Emirates and United States Sports Academy Celebrate Opening of New Football Academy

Officials of the United Arab Emirates (UAE) and the United States Sports Academy recently celebrated the Opening Ceremony for the UAE Football Association (UAEFA) Academy for Sports Management (FAASM), known as the Football Association Academy (FAA). The new project is dedicated to the development of football (soccer) administrators in the UAE through a Football Club Operators License Program being offered cooperatively by UAEFA and the United States Sports Academy. The opening was held 24 April in Abu Dhabi. Shown left to right are Majid Abweh, Development Officer for the Fédération Internationale de Football Association (FIFA); H.E Yousef Yaqoob Al Serkal, UAEFA President; Stuart Larman, Head of Development for the Asian Football Confederation; Dr. Brandon Spradley, United States Sports Academy Director of Sports Management and Alumni Association Executive Director; Raymond Verheijen, Chief Executive Officer of the World Football Academy; H.E. Sheikh Nahyan bin Mubarak Al Nahyan, UAE Cabinet Member, Minister of Culture and Knowledge Development, and Chairman of the General Authority for Youth and Sports Welfare; Alexandre Gros, Manager of Development Asia at FIFA; H.E. Obaid Salem Al Shamsi, FAA Chairman; and Abdulla Al Ahmed, Senior Vice President for Business at Etisalat, the Emirates Telecommunications Corporation.

DAPHNE, Ala. — Officials of the United Arab Emirates (UAE) and the United States Sports Academy (USSA) recently held an Opening Ceremony for the UAE Football Association Academy for Sports Management (FAASM), a new program to enhance the success of football (soccer) in the region.

The new project, known as the Football Association Academy (FAA), is dedicated to the development of football (soccer) administrators in the UAE through a Football Club Operators License Program being offered cooperatively by UAE Football Association (UAEFA) and the United States Sports Academy. This effort includes football certification programs that offer professional preparation and training designed to meet the needs of coaches, athletes, administrators and operatives at all levels in the UAE football club system. The ceremony was held 24 April in the UAE capital city of Abu Dhabi.

An agreement between USSA, its Emirati colleagues and UAEFA led to the development of the FAA. The curriculum covers subjects including sports administration, sports marketing, sports media, and facility and event management. Each subject has three levels of instruction through which successful students will receive in succession a “C”, “B” and “A” level license.

“The United States Sports Academy is very pleased that we have reached the implementation of this groundbreaking program to enhance football that has been in preparation for some two years,” said Dr. T.J. Rosandich, USSA President and Chief Executive Officer.

“Working with our Emirati colleagues, we have developed the curriculum, attained the approval from the appropriate authorities in the UAE, and have satisfied all of the licensing and regulatory requirements of the country. We look forward to providing this program not only in the Emirates, but throughout the region.”

USSA was represented at the Opening Ceremony by Dr. Brandon Spradley, USSA Director of Sports Management and Executive Director of the Academy’s Alumni Association. Spradley earned his Doctor of Education in Sports Management in 2014.

“As a faculty member and alumnus of the United States Sports Academy, it was a particular honor to be a part of the historic opening celebration of the Football Association Academy,” Spradley said.

“This program will go far in enhancing the sport of soccer in the region and will continue to build on the longstanding positive relations between the Academy and the people of the United Arab Emirates.”

The USSA is sending two faculty to the UAE this month to teach the “C” and “B” level sports administration courses.

Based in Daphne, Ala., USSA has a long history of collaborations with a wide array of sports organizations in the UAE dating to the early 1980s.

For more about the United Arab Emirates Football Association, go to their site at http://www.uaefa.ae/en/index.php?go=news&more=24735 .

In other USSA international activity, Dr. Cory Schierberl, Acting Director of Continuing Education, and Dr. Mark Margolies, distance learning faculty, recently taught in Thailand for the Academy’s International Certification programs in Sports Coaching and Sports Management for the Sports Authority of Thailand. Schierberl taught sports strength and conditioning, while Margolies taught sports facilities management.

The United States Sports Academy is an independent, non-profit, regionally accredited, special mission Sports University created to serve the nation and world with programs in instruction, research, and service. The role of the Academy is to prepare men and women for careers in the profession of sports. For more information about the Academy, call (251) 626-3303 or visit www.ussa.edu.